Our partners

In-store activation with Boots

Boots stores shone a spotlight on oral health during National Smile Month, helping families improve brushing, product choice and everyday oral care habits.

We delivered education, point-of-sale displays and digital activation, reinforcing Boots’ role in community-level preventive health.

Roundtable & white paper with Unilever

We convened international experts to explore how teledentistry can improve access to care. The collaboration produced a definitive white paper mapping barriers and opportunities, positioning Unilever and the Oral Health Foundation as leaders in patient-centred digital innovation.

Tooth decay campaign with Colgate

We delivered a national campaign helping high-risk and underserved patients access high-fluoride toothpaste. Working with dental teams and community providers, the partnership strengthened understanding of risk and early intervention while reducing barriers to care.

Denture care whitepapers with Haleon

We co-developed evidence-based white papers and chairside tools supporting better conversations with denture wearers. Distributed across clinical and community settings and scaled globally, the resources improved awareness of denture care, comfort and quality of life.

Campaign packs with Polo Sugar Free

We delivered co-branded National Smile Month packs to 12,500 dental teams, equipping practices with ready-to-use resources to engage patients on diet, sugar and oral health, extending the campaign beyond the clinic into communities.

HPV awareness with Portman-Dentex

We delivered a national media campaign raising awareness of HPV and its link to mouth cancer. The partnership supported informed decision-making, encouraged vaccine uptake and equipped dental teams with clear resources for patient conversations.

Mouthwash advocacy with Kenvue

We co-developed an evidence-based clinical guide and supported expert consensus on effective mouthwash use. The resulting recommendations are now promoted nationally and across Europe, strengthening consistency and confidence in professional oral hygiene guidance.

Dental Buddy with Wrigley Oral Healthcare Programme

With support from the Wrigley Oral Healthcare Programme, we expanded Dental Buddy, our school-based oral health education programme, reaching around 75,000 children and families and demonstrating the impact of long-term investment in prevention.